Director of marketing, Musixmatch, Bologna

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Azienda/Istituzione

Musixmatch is the leading music metadata company, featuring the world’s largest lyrics catalog and +70M user contributors. Musixmatch is the trusted global partner of companies like Spotify, Apple, Amazon Music, Meta, Google, MTV, Shazam, Vevo and has a partnership with +100,000 music publishers including Sony/ Music Publishing, Universal Music Publishing, Warner/Chappell, Kobalt, BMG Rights, and the Harry Fox Agency.
We are a bunch of creatives who care about our work and what we do. We believe that participation and collaboration are key to getting things done well. We are looking for tech-savvy people who are eager to learn in a fast-paced environment, who have an international outlook on life, and who love taking on new challenges.
With Musixmatch Pro, we are empowering music professionals – from songwriters and artists to producers to representatives and managers – to make the most of their songs, by distributing their lyrics and music metadata to all music streaming platforms and social media, and by providing tools for creating videos and engaging visual assets to connect with their fans. In just one year of service, over 1 million artists have signed up for Musixmatch Pro, and we are rapidly expanding its offering, so we are looking for passionate people who can help us make this service a must-have for the music industry.

Posizione lavorativa

What you will do:
- Develop and execute comprehensive marketing strategies to achieve business objectives for Musixmatch (including Core and MxM Pro products);
- Brand management to ensure consistency across all marketing materials and channels, with responsibility for the marketing budget and allocation of resources effectively;
- Campaign development & execution via all channels, including trade and PR;
- Proactive partnership & relationship management with ambassadors, influencers, and media partners;
- Digital marketing optimization utilizing SEO, PPC, email marketing, and social media;
- Manage content oversight and oversee content creation for websites, blogs, social media, and other marketing materials;
- Market analysis & performance measurement: Analyse market trends and customer behavior to inform marketing strategies and measure campaign effectiveness using key performance metrics to drive optimization;
- Collaborate with cross-functional teams to align marketing strategies with the company's overall goals, ensuring ROI;
- Industry awareness: Stay up to date with industry trends and emerging marketing technologies;
- Opportunity Identification: Identify and develop new marketing opportunities to drive growth;
- Company communications management, including press & media releases.

Profilo ricercato

Requirements:
- Proven track record of delivering successful campaigns & activations;
- Personal drive, ability to work independently, a natural problem solver;
- Strong understanding of marketing, social media, and influencer marketing;
- Organised and self-reliant: You are comfortable working in a startup environment and managing varied demands on your time and resources. You are also comfortable defining new structures and ways of working efficiently;
- Excellent relationship-building and networking skills;
- Strong communication skills - professional fluency in English, with exemplary verbal and written communication;
- Technically literate - you must be comfortable articulating a world-class data service;
- Ability to manage high-pressure situations calmly;
- Communicator, negotiator, presenter;
- You’re joining a fast-paced technology company. You’ll be able to show how you’ve assisted and thrived in an agile environment.

Nice to have:
- Knowledge of the Music Industry;
- Bachelor’s degree, Masters;
- Additional language skills.

Professioni Cultura Creatività Media Comunicazione

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