Head of Experiential Marketing, Condé Nast, Milano

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Posizione lavorativa

Strategic Event Leadership
- Lead and scale Condé Nast’s Event & Experiential Marketing efforts in Italy, collaborating closely with editorial, brand, sales, and creative teams to align events with commercial and cultural goals;
- Manage the full event calendar, including multi-sponsor activations, brand experiences, content-driven summits, and editorial showcases, ensuring - brand integrity and editorial alignment;
- Oversee all stages of event planning and delivery, including budgeting, contracting, supplier management, scheduling, on-site coordination, and post-event follow-up for physical, hybrid, and digital events;
- Ensure the smooth execution of events while supervising the preparation of event documentation such as offers, schedules, production timelines, and contracts;

Client, Vendor & Stakeholder Management:
- Lead negotiations with sponsors, service providers, and third-party agencies to secure the best terms, pricing, and quality standards;
- Coordinate with multiple internal departments to ensure seamless delivery: editorial, social, production, design, legal, and finance;
- Build strong relationships with direct suppliers to avoid unnecessary intermediaries and mitigate price increases;

Team Leadership & Process Optimization:
- Lead and manage a team of 7 people in the planning and execution of events;
- Establish best practices for event planning, production, reporting, and guest experience;
- Ensure quality control of all experiential deliverables — from visuals and on-site execution to staffing and guest flow;

Reporting & Budget Management:
- Track and report on event KPIs, budget performance, and overall campaign outcomes;
- Optimize event budgets by managing costs efficiently and forecasting key cost items and operational phases;
- Support monthly reporting and contribute to annual budget planning for the CNCC experiential division.

Professioni Cultura Creatività Media Comunicazione

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Account Candidato

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