Stage Junior Radio Specialist, Dentsu, Milano

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At dentsu we are looking for Junior Radio Specialist to join the team that manages media planning for Radio and Cinema.
The person we are looking for is a curious individual who will be supported by a team of senior professionals who will introduce them to this world. You will be involved in:
- Target analysis: Identifying and studying the target audience to optimize communication strategies;
- Creation of radio rankings: Compiling rankings of radio stations based on audience listening data (Competitive Arena MCS) to assess their competitiveness;
- Analysis of radio investments: Monitoring and evaluating advertising investments in radio (AQX) to measure the effectiveness of campaigns;
- Analysis of cinema circuit performance: Studying the results of cinema screenings (Audimovie) to understand industry trends;
- Management of schedules: Organizing and planning schedules to ensure effective distribution of content;
- Administrative management of the plan: Overseeing the bureaucratic and operational aspects of advertising plans for radio and cinema using ADBOX.

Professioni Cultura Creatività Media Comunicazione

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